The Story

 
ABOUT

THE STORY

PONIC & CO., FOUNDED IN 2012 IN LOS ANGELES BY FOUR FRIENDS WHO ARE EXPERTS IN THE FOOTWEAR INDUSTRY, BRINGING THE PERFECT COMBINATION OF LIFE STYLE AND UNIQUE CHARACTER TOGETHER.

THIS PARTNERSHIP WAS FORMED IN THE US, JAPAN, ITALY AND HONG KONG, BASED IN UNITY WITH ONE DIRECTION, THAT WE ARE ALL ONE, AND ONE WITH MOTHER NATURE. THE NAME PONIC IS DERIVED FROM A PLAY-ON-WORD FOR PONY AND THUS AN ICON AND COMPANION OF MOTHER NATURE.